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The unique turning action and simple colour concept make the Rubik's Cube the world's #1 puzzle! Rubik's Cube is the incredibly addictive, multi-dimensional challenge that has fascinated fans since it arrived in 1980. It has 43 quintillion combinations but there is only one solution! A must for puzzle lovers, the aim is to twist and turn the Rubik's Cube to return it to its original state, with every side having one solid colour.